Angry Birds series pecks up 2 billion downloads

by Jessica Conditt on Jan 22nd 2014 2:30PM

Rovio has let loose 2 billion copies of Angry Birds games since the series' launch in 2009 – that equals 28 percent of the world's population, for comparison's sake. Rovio CMO Peter Vesterbacka announced the number during London's Pocket Gamer Connects:

"If you look at Rovio and what we've done over four years, there are now 2 billion copies of Angry Birds out there. I thought I was super-ambitious in 2010 when I said we'll make $100 million and everyone else thought I was crazy, but it's very important people thought I was insane for saying $100 million back then."

Two hundred million people play Angry Birds each month, "the size of the Twitter audience," Vesterbacka said. Rovio reported 1.7 billion downloads in April 2013, and revenue of $195.6 million for the year. Vesterbacka noted that Rovio created 51 games before making Angry Birds, and now nine out of 10 people in both the US and China know the brand. An Angry Birds movie is due out in July 2016, produced and funded by Rovio alone.

"We're not building Angry Birds for a hundred days but for a hundred years," he said. "Mario is a great role model for anyone in games, it's been built for almost 30 years now. Hello Kitty is 40 this year and Mickey Mouse was launched in 1928 as a black-and-white cartoon, and that company is now building theme parks based on the character on every continent. We launched an iPhone game in 2009 and now 45 percent of our business comes from physical products, including drinks."

As for the competition: "Candy Crush's half a billion installs is a good start," Vesterbacka said.

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Angry Birds Star Wars WiiU New Images

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Angry Birds Star Wars – Launch Trailer for Wii, Wii U, & 3DS

Angry Birds Star Wars may be old-hat on mobile phones and iPods, but it will soon hit the consoles, including Wii, Wii U, and 3DS. Will you be purchasing it?

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Angry Birds Trilogy lands on Wii U, Wii in August

by Sinan Kubba on Jun 27th 2013 5:30PM

Rovio is catapulting the Angry Birds Trilogy onto Wii U and Wii later this summer, with a trailer dating it for the Nintendo systems on August 13. The compendium, comprised of Angry Birds, AB Seasons, and AB Rio, plucks some extra content on Wii U and Wii, while the Wii U version is off-TV compatible and of course features touchscreen controls.

Back when publisher Activision announced the Wii U and Wii versions of the trilogy, it also revealed the mobile money-maker had proven a success on consoles, too. The Xbox 360, PS3, and 3DS versions released late last year shifted a million copies by February 2013.

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Angry Birds Trilogy swoops onto Wii U, Wii this year, 1M sold

ACTIVISION AND ROVIO SOAR PAST ONE MILLION ANGRY BIRDSTM TRILOGY UNITS WORLDWIDE

Companies Confirm Plan to Release Angry Birds Trilogy on Wii UTM This Year

London, UK – 14th February 2013 – Activision Publishing, Inc., a wholly owned subsidiary of Activision Blizzard, Inc. (Nasdaq: ATVI), and Rovio Entertainment today announced that Angry Birds™ Trilogy has soared past one million units sold worldwide. Released in September 2012 on the Xbox 360® video game and entertainment system from Microsoft with Kinect™ for Xbox 360 compatibility, the PlayStation®3 computer entertainment system with full PlayStation®Move support and the Nintendo 3DS™ hand-held system, Angry Birds Trilogy won fans over by combining Rovio's three legendary mobile titles, Angry Birds, Angry Birds Seasons and Angry Birds Rio, along with new content, levels and features. Building on this success, Activision and Rovio will release Angry Birds Trilogy for Nintendo's Wii™ and Wii U™ systems in 2013.

"Angry Birds' proven formula for fun and addicting gameplay translated perfectly to the big screen and the consumer response has been overwhelming," said Jennifer Mirabelli, VP of Sales and Marketing for Activision Publishing, Inc.

"It was certainly satisfying to see Angry Birds gameplay adapt so well to other platforms in 2012," said Petri Järvilehto, EVP of Games for Rovio. "The features specific to the Wii U are very intriguing to us, so we're excited to release this version to fans."

Completely recreated in striking HD with refined controls, gamers can play Angry Birds Trilogy with all-new animations and interactive backgrounds through 700+ levels with more than 150 hours of addictive gameplay. Angry Birds Trilogy: Anger Management, the recently released DLC pack, features even more content with 130 fan-favourite puzzles like Wreck the Halls and Birdday Party.

Angry Birds Trilogy is rated PEGI 3 and is available now for the Xbox 360 system, the PlayStation3 system and the Nintendo 3DS™ system. For more information, please visit www.activision.com.

About Rovio Entertainment Ltd.
Rovio Entertainment Ltd is an industry-changing entertainment media company headquartered in Finland and the creator of the globally successful Angry Birds franchise. Angry Birds, a casual puzzle game, became an international phenomenon within a few months of its release and is now the number one paid app of all time. Angry Birds have expanded rapidly in entertainment, publishing and licensing to become a beloved international brand. www.rovio.com

About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company's website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future, including statements about the expected release date are forward-looking statements that are not facts and involve a number of risks and uncertainties. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include unanticipated product delays and other factors identified in the risk factors sections of Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

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[iOS] Angry Birds Space hits 10 million downloads

[iOS] Angry Birds Space hits 10 million downloads

Rovio's undying Angry Birds franchise has proven that it is far from biting the big one yet, with Rovio announcing that the newest installment officially hitting ten million downloads.

This news came via the official Angry Birds Twitter account, which also confirmed that this achievement was reached within three days. Previous Angry Birds had been downloaded half a million times as of last year, so this is something out of this world (Ha!).

Anyway, the point is: Angry Birds Space is out, so you can give Rovio more money if you want but I don't think they need it.

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Angry Birds wins a prize for making money through merchandising

by Jessica Conditt on Feb 14th 2012 2:30AM

Rovio, the people sprinkling stale bread behind Angry Birds, received the Property of the Year prize at the 12th annual Toy of the Year awards (yeah, that's totally a thing). Rovio won based on the massive amount of Angry Birds physical merchandise it's released over the past two years, which includes plush toys, backpacks, clothing, phone cases and bacon. OK, not bacon, but Rovio has branded almost every other item imaginable.

"Our physical goods business has great momentum just now," Ville Heijari, Rovio's VP of franchise development, told Develop. "It's especially interesting to see many app and social game devs emulate the merchandising strategy that Rovio has been pushing with Angry Birds for the last two years."

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Angry Birds Decorative Decals - 11x17

Angry Birds Decorative Decals - 11x17

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Angry Birds Black Bird Plush 5 Inch

Angry Birds 5" Black Bird Plush. Not for children under 3.

Angry Birds is the #1 app worldwide and has been downloaded over 100 million times. Angry Birds plush bring the characters you love onscreen into your arms. Incredibly soft, a must for every Angry Birds fan. Officially licensed product. Squeeze this Incredibly soft plush. For ages 1 and up.

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Angry Birds 3" Mini Clip-On Plush Set of 3 Red, Blue, Yellow

NEW Angry Birds ClipOn! Official Licensed Product! Clip it on your bag, backpack, purse or anything else and take your favorite bird on the road! This item does not make sound!

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Angry Birds Coming to 3DS and Wii, Valentine's Day Version Hitting Today

Skip to navigation » Skip to content » Chloe Albanesius - PC Magazine Chloe Albanesius - Pc Magazine – Mon Feb 7, 5:56 am ET

Rovio has had a busy weekend. The company, which produces the popular "Angry Birds" game, confirmed that the game will be available on the Wii and 3DS later this year, announced plans for a Valentine's Day version, and unveiled a secret, Rio-centric level during yesterday's Super Bowl.

On the console front, Rovio tweeted Saturday that Wii and 3DS versions of Angry Birds are coming "later in the year." When asked if it will be a full release or a download, Rovio said it prefers "downloads and digital distribution on all platforms, it's green like the pigs."

In early January, Sony announced that Angry Birds would be available on the PSP and PS3 as a mini game, with 63 levels. Rumors about Angry Birds on popular game consoles first started cirulcating in November when Rovio chief executive Peter Vesterbacka told the BBC that Rovio is working on a version of the game for the Xbox 360, PlayStation3, and Wii game consoles.

Until then, users can amuse themselves with a Valentine's Day version of the game, which Rovio said will hit today for Android and iOS users. It will be incorporated into Angry Birds Seasons, the holiday version of Angry Birds that already features Halloween and Christmas options. Those who have already downloaded Seasons will get the Valentine's Day option via today's update.

It costs $0.99 on the iPhone, $1.99 for an HD version on the iPad, and is free for Android users.

Finally, Rovio on Sunday released a secret code that allows users to access a Rio-centric level of the game. In late January, Rovio unveiled a new Angry Birds game, a partnership with 20th Century Fox known as "Angry Birds Rio." The game will be released in conjunction with the studio's movie, also called "Rio."

To access, users must first get to Ham 'Em High, level 13-12. At that point, the first two birds will be yellow and white. According to Android Community, users can launch the yellow bird anywhere they want, but when it comes to the white bird, launch it backwards in order to unlock a special golden egg. That will give you the option to kick a golden football, which will take you to a level where the structures spell out the word "Rio." More details and screen shots are availalbe on Android Community.

A new update for iOS and Android, meanwhile, increases Ham 'Em High to 30 levels, Rovio said Sunday. The company also announced that Android users will have the option of purchasing the Mighty Eagle and other new content using its new payment system, Bad Piggy Bank.

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